Based in North Hollywood, CA, JANKINS is a hip hop artist who set out to deliver a sharp, personal sound that defies expectations and clichés, not unlike artists such as Childish Gambino, Kanye West or Drake. JANKINS started to develop his skills at a very early age, at first singing in choirs and off-Broadway shows, but later embracing the rap culture, sound and attitude. JANKINS circles around rap and hip hop as a core influence, albeit approaching the genre with a more eclectic approach, including influences from artists such as Michael Jackson, Prince and Bruno Mars, to name a few. JANKINS is currently releasing a brand new song every Thursday!
Most people look at hip-hop as a subservient art form. This is sad for them; since there is a lot depth to found the genre, if you’re capable of looking hard enough. Unlike a needle in a haystack, the talented artists do sift their way to the top. Upon first hearing the single “One Reason” by JANKINS, I felt like I was hearing not just a hip-hop musician, but a pop artist. With JANKINS’ amalgamation and remixing of pop, rock, dance and rap, he creates a brilliant tableau of music as a whole.
Straight off you get the impression that this isn’t some fly-by-night rapper just making music for a fast buck. He seems to want to push music forward, busting out whole walls with just one vocal line. He has flair and the courage to express his artistic passion. Simply put, “One Reason” is a sonic assault on your ears! JANKINS’ range and creativity with this song is second to none.
But if you run through his massive track list of both original productions and remixes, the variation is astounding. From his mixtape collections of “Tramp” to “Sexuality” and “Jankins Thursday”, he moves from dance to pop to hip hop to how-in-the-heck-do-you-describe-this, without leaving any genre stone unturned.
JANKINS is a very talented musician. “One Reason” is such a departure from what is happening in much of rap right now, and I love it for that. This is one of the few up-and-coming artists who are not afraid to go experimental and orbit outside what’s popular or mainstream, and still come up shining!
If you want to hear something different than what’s on the radio all the time and also something that makes sense, is clever lyrically speaking, while having one heck of a groovy swing, then “One Reason” is for you. On the other hand, if you dig the radio hits with just a little twist added, checkout the JANKINS remixes of your favorite artists. This dude’s got talent busting out of its seams, everything included in his sets are just awesome!