Kendra Black: ‘This Love’ – a thrilling electro-pop tune!

Kendra Black is clearly a talented singer-songwriter with an abundance of potential. Furthermore, she has ambition, but attempting to predict the future of an upcoming starlet can sometimes be difficult to predict since the ever-evolving tastes of music pundits seem to be changing at a rapid pace. Yet, it seems almost impossible to ignore Kendra there is a charm and innocence to her voice which is difficult to dislike. In fact, if there is anything that builds up expectations concerning Kendra Black, it is the fantastic album opener ‘This Love’. Kendra’s voice is at its very best here; sounding both sweet and sincere. It really is the perfect example of what the singer-songwriter is aiming for; as seamless a combination electro-pop as is practically possible. She proves to have a death-grip-grasp on today’s sound.

As the track progresses, the synths and four-to-the-floor beat plays a larger role in proceedings. Resulting in a beautifully crafted electronic pop gem characterized by a soft and loud arrangement, dramatic tension, pianos, echoes, and a sticky melody.

The elegant production values never take away from Kendra’s euphonious and haunting vocals highlighted by her impressive songwriting abilities. Kendra’s unique ability to bridge pop, EDM, hipster and mainstream worlds together will no doubt be a hit amongst many.

‘This Love’ is a track that feels perfectly artistic, even though the craft in a chorus as infectious as this, is impressively accessible. First a slow build, then the beat drops, the floodgates open, the arrangement springs to life and swoops overhead; Kendra soars above it, clear and effervescent. It’s a pure, ecstatic artistic moment.

Though composed, recorded and executed within the confines of a trendy and popular music idiom, the song is not just a slab of musical candy pumped out of a factory. Vocally powerful, lyrically sincere and relatable, ‘This Love’ has everything an electro-pop song should have, including a sick beat, of course.

Kendra is maturing within her sound and establishing herself as an artist to reckon with, it’s evident on this single as it is across the entire, “The Fire” album. ‘This Love’ is most definitely the gem of the album, demonstrating the perfect fusion of Kendra’s authentic vocals and a thrilling electro-pop tune. Not only is it a stirring musical arrangement excellently performed by the artist, but it also echoes the idea of love as exciting and fulminating.

MORE ABOUT: Kendra Black is a singer, songwriter, and producer from New York City. Originally from a professional ballet background, Kendra was the youngest in her class when she graduated from the Kirov Academy of Ballet at the age 17. Upon graduating she shifted her focus on music and performed in the U.S., France, Monte-Carlo, Italy, Egypt, and the Caribbean.

She trained with teachers from the Music Conservatory of Cannes in France and from The Giuseppe Verdi Conservatory in Milan. Upon relocating to NY, Black perfected her vocal training in NYC with Justin Stoney, director of New York Vocal Coaching, A&R Meghan Cress at Voice Academy NYC, and Ilana Martin from Vocal Workouts singing school.

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