King Midas is an artist originating out of Buffalo, NY. King is a founding father of Creative Enterprises LLC, Creative Entertainment, and Loot Boy Entertainment, and many other ventures under his belt. King Midas was also formerly known as King Unicorn. Last time around we caught King on “Get Loot” which was a song released from the project “Midas Touch”. Now he is back with his new track, “Take A Trip”, which is banging from beginning to end.
The most refreshing thing about King Midas is how little baggage he has. When you listen to a King Midas track you aren’t looking for hidden innuendo alluding to beef, or some drama involving getting shot, or shooting someone else, or time in jail, or any of the other garbage that rappers use to build hype and persona. When you listen to a King Midas track, you’re listening to pure, unadulterated rap and you never know what the next bar holds.
Before discussing the lyrical content, the beat and musical aspect must be addressed. King Midas’ production choices usually represent beats that are leagues above the everyday mainstream stuff. On “Take A Trip”, which the production minimal and bouncy, leaving King Midas to work the beat over with his flow.
And King Midas spits fire. He doesn’t try to show off the lyrical complexity of say, Nas, or the mesmerizing metaphors found on a Jay-Z set; neither does he endlessly search to make any two words rhyme like Eminem. He keeps it straight and simple, while his simple bars hit you right in the chest.
From the jump, the production, the flow and the overall vibe all throughout this track makes the statement loud and clear that King Midas can get down to making real hip-hop music whenever he wants to.
OFFICIAL LINKS: SOUNDCLOUD – TWITTER – YOUTUBE