Eric Bellinger, who has had a hand in a number of hits by Chris Brown, Justin Bieber, Selena Gomez, Ashanti, Usher and Jennifer Hudson among others, and after releasing his first full length album The ReBirth earlier this year, steps up to the plate again with his latest video, “The 1st Lady.”
Directed by actress Meagan Good and starring Good’s sister La’Myia, as the leading lady, the setting is the futuristic republic of Generation Next in which Eric is the leader.
“Meagan Good, a longtime close family friend, came with an amazing video concept after hearing the song. I knew it would be the perfect way to bring ‘The 1st Lady’ to life,’” Bellinger explained. “She did an unbelievable job setting the tone and storyline. And she kept the substance of the song and the look current.” He continued, “With ‘The 1st Lady,’ I show a different perspective on women than what we see a lot of times in music and media. I want everyone to know there are men out here that respect independent women that do positive things while they hold their man down for all the right reasons.”
A singer, songwriter, vocal producer and engineer, Bellinger, Grandson of the Jackson 5 hit making songwriter Bobby Day, has covered a lot of musical ground in his career thus far, and shows all of his stylish class on this track.
I love how he confesses his love and appreciation for his woman which is a breath of fresh air from some of the popular music that gets played on the radio today.The title is the whole point of the song.
On top of killing it musically, lyrically and vocally with “The 1st Lady”, Bellinger also brushes aside all previous notions of what it means to be an R&B artist in the 21st Century, as he sees women in more than one dimension. Like the forefathers of this genre, Bellinger goes way wider and deeper than his most of his colleagues, making thoughtful, finely crafted music that moves you inside and out. And it just plain sounds good too!
So much truth and thoughtful lyrics put together with the kind of tact that only a seasoned writer could manage. This track is bigger than its connection to a genre, this is a declaration. R&B music can be popular without being pop music.
Bellinger does an incredible job of mystifying the listener with his noble word play, while the song has a nice textured atmospheric blend, which you just lay back and take in. The ambient backdrop of the music also meshes wonderfully with Bellinger’s silky vocals.
The video mimics the song’s storyline perfectly, elaborating its message and adding further impact to an already explosive track. If you love positively uplifting music, this is a must have. Melody, rhythm and soul is what Eric Bellinger does better than most!