Reading the hype, concepts and themes expressed in Do Write & Kill Everything, the playlist explanation for the mixtape, “The Red Tape” by the up and coming ‘new-kid-on-the-block’, Hiphop artist, E MULA, may at times be confusing and overly elaborate for the average rap music lover.
So we’re not going to go into the drill of dissecting, interpreting and defining the concepts elucidated there. You can go over HERE and decipher it yourself. We’re simple here for the music, and more specifically the single, “Empire”, so to be downright honest, this track is tight for one reason and one reason only, E MULA has skills!
E MULA is a success story in the making. His lyrical prowess on the mic, his punchlines, metaphors, similies, his amazing flow and even his ability to freestyle effortlessly should gave him a top spot in the rap game, right? Wrong. In this business, if you’re not playing the game with the right people, or building your exclusive circle of power within your own “Empire”, you’ll remain on the outside looking in. No money, no pussy, no fame.
Hiphop has become a fickle and cold world, wrapped up more in the business of building a personal fortune than it is creating an art form of substance able to talk to the masses. But these are the rules and parameters that the modern-day genre has set for itself.
You’ll need to go back to the nineties to hear some of the purer artists, though there have been some traces of lyrical force during the last 15 years. Common, Mos Def, Kenrdick Lamer, and maybe J.Cole, Tyler or Logic come to mind.
On “The Red Tape” mixtape, E MULA tackles the entire industry and its rapping legends, where hardly anyone is spared. E MULA not only has the lyrics to carry this mixtape, but the production is thorough too. Every song seems to show E MULA’s versatility. One minute he’s capable of anger and frustration. Another minute he speaks about fears and paranoia.
The songs represent The Red Pill’s various psychedelic sensations. However “Empire” is capable of standing alone as a single, with its own pinpointed message and theme, as much as E MULA is able to hold his own as a free-minded artistic individual on a mission to ‘purify’ hiphop from its commercial contamination!