JamSphere http://jamsphere.com The Indie Music Magazine & Radio Network! Sat, 18 Jan 2020 00:01:26 +0000 en-US hourly 1 This Is Elle releases her debut song ‘Killing My Love’ http://jamsphere.com/newreleases/this-is-elle-releases-her-debut-song-killing-my-love http://jamsphere.com/newreleases/this-is-elle-releases-her-debut-song-killing-my-love#respond Sat, 18 Jan 2020 00:01:26 +0000 http://jamsphere.com/?p=37847 Powerful, soulful vocalists don’t come around every day, and Italian singer/songwriter Laura Pizzicannella is one of them. Her debut single “Killing My Love” set for release on Jan. 17, 2020, showcases her soaring vocals which are reminiscent of both Florence Welch (of Florence and the Machine) and Adele. “Killing My Love” is a love song […]

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Powerful, soulful vocalists don’t come around every day, and Italian singer/songwriter Laura Pizzicannella is one of them. Her debut single “Killing My Love” set for release on Jan. 17, 2020, showcases her soaring vocals which are reminiscent of both Florence Welch (of Florence and the Machine) and Adele.

“Killing My Love” is a love song about a relationship that has ended and how you try to kill any feelings for the other person that are left in your heart. It’s a very strong, heartfelt and melancholy track written and produced by Flavio and Claudio Zampa.

As a founding member of the Italian rock band Elleborn, Laura is stretching her horizons with a solo album, “Elle,” recorded on the Dutch label Sound2kill4 Records. “Killing My Love” is the first of several singles set to be released in 2020.

Expect big things in 2020 from this exceptionally talented Italian chanteuse.

About: Laura Pizzicannella, known professionally as “Elle,” is an Italian singer/songwriter, born July 25, 1982. Ever since she was a child, Laura has shown she has a very strong personality and a huge passion for music and singing. She began performing as a singer/songwriter/guitarist at the age of 14, both with rock bands and singing at open mic nights. She also began composing her first songs. Over the years, her musical style has grown to include pop and electronic. In 2014, Laura co-founded Elleborn. She is the lead singer and songwriter of the electro alternative rock band, and they have toured all around Italy and Japan since releasing their first album, “Just a Grain of Sand.”

On Jan. 17, 2020, she began her solo career by releasing her first single, “Killing  My Love,” on the Dutch record label Sound2kill4 Records.

Connect with Elle @ https://thisiselle.com/

 

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INTERVIEW with The Nike Boyz http://jamsphere.com/twentyquestions/interview-with-the-nike-boyz http://jamsphere.com/twentyquestions/interview-with-the-nike-boyz#respond Fri, 17 Jan 2020 23:19:51 +0000 http://jamsphere.com/?p=37843 Where are we talking from today? Currently, we reside in Ventura County, about 20 to 30 minutes outside of Los Angeles. What would you like to accomplish in 2020? We want to release another album, go on tour to spread our music movement and increase our fan base with more loyal fans. What is your […]

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Where are we talking from today?

Currently, we reside in Ventura County, about 20 to 30 minutes outside of Los Angeles.

What would you like to accomplish in 2020?

We want to release another album, go on tour to spread our music movement and increase our fan base with more loyal fans.

What is your take on politics?

We understand that politics play a huge role in the society nowadays which is why we try our best to stay updated on what’s happening not only in our countries but all over the world.

Where did you get your artist’s name from?

We came up with the name The Nike Boyz because we live by the motto of “just do it’. In life, especially in the entertainment industry, you have to act in the moment to truly grow and be successful.

Growing up, how important has music been in your life? Can you recall the moment when you decided that you wanted to be a musician? Was it an easy or difficult choice to make?

Growing up we’ve always been fans of all types of music but didn’t have the ability to pursue it as a career due to family background/opportunity. Around 2011-2012 is when we found ourselves actually writing/recording songs but it was never in a professional setting. Going through college in 2013-2014 we ended making more music but found it more difficult because we were going through school and playing sports, the time we needed to dedicate to music was just not there. In 2018 we decided to take music 100% seriously and it was one of the greatest decisions we’ve made because it allowed us to fully develop our passion for music and help us realize what truly makes us happy.

Was there ever a time when you thought about doing something else? If you weren’t a musician today, what could you see yourself doing?

At the end of the day music is the only thing we want to be doing, but just growing up we knew that we had to give ourselves options. This is why we felt that school was very important because it could also give us a successful career in the medical field. Ultimately, if the music doesn’t work out we still have the tools to go on the path of becoming doctors/going to medical school.

What has been the biggest surprise so far about making music your career? What has been an unexpected or welcome challenge to it all?

Our biggest surprise about making music so far is the amount of time and money it actually takes to create your own body of work. It’s obviously been very challenging trying to independently fund our own music career but it just helps us prove the point of this being what we actually want. It helps build character, self-determination, and discipline which will only help you in the long run of our career.

What was it like putting together your EP?

Very exciting to say the least! We loved the process of picking out different instrumentals, hooks, and verses because it allowed us to truly be creative and make something out of nothing.

Who are some of your favorite artists or rather, what musicians have continued to inspire you and your music? Who would you absolutely still love to work with in the future?

Lil Wayne is our biggest influence in rap! His lyricism, dedication, and contribution to the music game is a huge reason why we even got into rapping/hip hop. In addition to him, we would love to work with other artists such as Drake, Big Sean, J Cole, Kanye, Post Malone, Meek Mill, Travis Scott, Rae SremmurdRoddy Ricch, and many other artists that have contributed to this generation’s sound!

What has it been like keeping up with your social media accounts and all of the different platforms? Is it hard to stay up to date on it all? What would you say is your favorite way to connect with your fans now?

Social media is definitely a double-edged sword nowadays because it allows you to reach the masses at the click of a button but it also reduces the authenticity of actual interactions that take place. Gaining and keeping a following has honestly been pretty difficult due to the fact that it’s hard to constantly keep the attention of someone in this day and age but we’ve managed to do a good job it! Instagram and YouTube help us stay engaged with how our fans feel about our music, what they like/dislike about our music and what they want to hear from us in the future.

If you were going to be stranded on a deserted island, what musical item would you take with you and why?

As millennial as the answer sounds, we would need to take any type of device that would allow us to record our voices! New music, sounds, and ideas would be able to be made/kept on record if we had this.

If your music was going to be featured on any TV show that is currently on right now, which would you love it to be on? Or if you prefer, what is a movie that you love that you wish your music was featured in?

We would love our music to be featured on ESPN! A lot of our music is upbeat and fun so we feel like the athletic community would benefit from listening to it!

At the end of the day, what do you hope people take away from your music?

We hope people take time to really listen to the whole sound of our songs. We strive to make good music for everyone to vibe to.

When you are not making music what else do you enjoy to do?

Play basketball, baseball, occasionally whoop some ass on Xbox Live & Nintendo Switch. We also enjoy traveling to new places and trying new foods!

OFFICIAL LINKS:
https://linktr.ee/theofficialnikeboyz
https://www.youtube.com/watch?v=FhwE-EAxEwM (Rap)
https://www.youtube.com/watch?v=FMzEjq_vkSM (HipHop)

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Gemtarra – “Fire Me Up” is firing on all cylinders! http://jamsphere.com/newreleases/gemtarra-fire-me-up-is-firing-on-all-cylinders http://jamsphere.com/newreleases/gemtarra-fire-me-up-is-firing-on-all-cylinders#respond Fri, 17 Jan 2020 22:44:42 +0000 http://jamsphere.com/?p=37838 Formed twin sisters Gina and Tina Ciera in 2018, Gemtarra is a Philadelphia based band who get its name from the Italian words Gemelli (which means twins) and Chitarra ( which means guitar). The band who recorded their EP “Fired Up” with Grammy award-winning Producer/Engineer Phil Nicolo, is made up of Gina and Tina Cieri […]

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Formed twin sisters Gina and Tina Ciera in 2018, Gemtarra is a Philadelphia based band who get its name from the Italian words Gemelli (which means twins) and Chitarra ( which means guitar). The band who recorded their EP “Fired Up” with Grammy award-winning Producer/Engineer Phil Nicolo, is made up of Gina and Tina Cieri (songwriting and guitars), Bryan Feddish (bass), Sunny Dee (drums), Megan Glaubitz (lead singer) and Tawana Simons (percussion). Their latest single “Fire Me Up” is lifted from the aforementioned EP. There is a lot to appreciate about Gemtarra. Their music has a driving beat, with harmonized vocals and an enthusiasm that never drops out. Its music you wish to hear again and again while echoing life’s realities in a style reminiscent of better times.

Gemtarra core sound is alternative rock, bright and upbeat, also catchy and very singable. The overall production, although touched by a raw, earthy quality, is neat and uncomplicated. The track is wrapped up and presented as a very well-planned gift. There is little wasted time or space.

The vocals and guitars are the irresistible magnets on “Fire Me Up”. The lyrics are simple but universal in their appeal. Lead vocalist Megan, has a resonant and mellifluous voice with good control. When she reaches for those all-important high notes, she never fails to nail them. Harmonies and backups also sound very professional.

Sensibility–alluring, bright, and summery with its glaze of rock guitar strums and fiery solo flourishes, “Fire Me Up” ensures that the listener gets to lock into the overall groove.

Gemtarra may be a part of the new generation of alternative rock messengers; but the band is among the old-school tune-smiths in the real sense of the word, echoing sounds culled from decades ago and transforming them into modern aural artifacts easily digestible by both the old and the young generations of the genre’s connoisseurs.

Patience has certainly paid off for the band who initially started out as Prima Donna. Their latest member configuration seems to be firing on all cylinders. While not attempting to reinvent the wheel, Gemtarra also doesn’t fall into the typical pitfalls that come with writing independently.

The band didn’t spend its energy trying to replicate what other indie rock artists have been doing or strayed into indulgent experimentation. Their songs are well-constructed, catchy and sport a musical maturity. The percussion features expressive rolling loops to support the bright electric guitar riffs, while the song effectively mixes personal, human messages with earworm hooks.

Gemtarra has their heart in the right place with “Fire Me Up”. It captures a sense of urgency and energy and then moves into a more reflective moment, before picking up speed again. The track is clearly thoughtfully-made and reflects the band’s ability to evolve while also staying true to their rock roots.

This is a solid piece of work. The more I listened, the more and more I listened! Gemtarra really have got what it takes to put an organically vibrant track together.

OFFICIAL LINKS: WEBSITESPOTIFY

 

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Darshae Kiér – “Halasana Girl” – surety and sensual swagger! http://jamsphere.com/reviews/darshae-kier-halasana-girl-surety-and-sensual-swagger http://jamsphere.com/reviews/darshae-kier-halasana-girl-surety-and-sensual-swagger#respond Fri, 17 Jan 2020 17:03:02 +0000 http://jamsphere.com/?p=37830 Despite a rough start in life, being shuffled from foster home to foster home, Miami, FL based artist Darshae Kiér, has always moved ahead in life with positive conviction and determination. He has created his sound and steadily built up a fanbase mixing pop, dance and reggaeton flavors into his music. Throughout his latest track […]

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Despite a rough start in life, being shuffled from foster home to foster home, Miami, FL based artist Darshae Kiér, has always moved ahead in life with positive conviction and determination. He has created his sound and steadily built up a fanbase mixing pop, dance and reggaeton flavors into his music. Throughout his latest track – “Halasana Girl”, Darshae’s sensitive but street-savvy personality is on display. He returns reggaeton music to its island roots and takes the listener along for the ride. This is Darshae Kiér vibrant getaway into what more the Latin music movement has to offer to Pop and World music. This is the type of sound that unites people from all walks of life under a global rhythm and an inclusive message.

The usual power he wields in his hypnotic performances is strong as ever on “Halasana Girl”. Darshae Kiér is simply irresistible with the breezy rhythm. He’s slick and slides in as a smooth operator on this mid-tempo jam. The track hints at the future of reggaeton as well, with Darshae leading the genre to new and exciting places.

He creates and curates a listening experience, a smooth soulful journey that showcases how dynamic Latin spiced music can be with the freshest sounds. He’s made it his mission to flip the script on conventions for modern reggaeton – he is less brash and loud, bringing out the sensuality and subtlety of the sound.

This is not coincidental; instead, the parts fit together in the context of Darshae Kiér’s calculated design – a steady, transcendent defiance of expectations where he has created his own Pop-Reggaeton paradigm. Darshae’s bravado coexists in an industry where it’s still a rare feat for independent artists to excel and entertain the same visibility of their mainstream counterparts.

Darshae is here to grab his space, so it’s up to the industry to make way. “Halasana Girl” effortlessly showcases the continual evolution of the artist’s sound. The seductive track employs off-kilter synths, mellifluous vocal croons, and chiming guitars punctuating each bar.

The languid, dripping rhythm of the track wraps into the instantly catchy melody before launching into the pop urban chorus. There’s surety and sensual swagger  in the way Darshae delivers the flirty narrative. “Halasana Girl” arrives at a fertile moment for global sounds in pop, with streaming spotlighting, and spreading different musical flavors.

The song’s tropical rhythm; easy danceable beat; and romantic atmosphere is geared towards turntable dominance. Darshae Kiér’s is affirming his status as a pop connoisseur – but more impressively, he is using his talents to expand the limits of what his music can do.

This creation exemplifies the quiet aforementioned evolution of the sound that fully showcases the glossy production resources at Darshae Kiér’s disposal. His vision of reggaeton is distinct from the genre’s Panamanian and Puerto Rican pioneers. He moves beyond clichéd and narrowed market labels, to produce a record that can be coded as global pop. Every detail of this excellent production was well thought out and executed to perfection.

OFFICIAL LINKS: INSTAGRAMFACEBOOKTWITTERSOUNDCLOUD

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Kidricc James – “Gravy” Is Peaking On Independent Charts! http://jamsphere.com/newreleases/kidricc-james-gravy-is-peaking-on-independent-charts http://jamsphere.com/newreleases/kidricc-james-gravy-is-peaking-on-independent-charts#respond Fri, 17 Jan 2020 13:56:43 +0000 http://jamsphere.com/?p=37825 Texas-based rapper, Kidricc James drops his dynamic new single “Gravy”. The track which has been peaking on Digital Radio Tracker’s Global Top 150 Independent Airplay Chart, is also supported by an engaging video shot in Houston. If I had to give a quick intro into this track, it would be: Great emotional depth in storytelling. […]

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Texas-based rapper, Kidricc James drops his dynamic new single “Gravy”. The track which has been peaking on Digital Radio Tracker’s Global Top 150 Independent Airplay Chart, is also supported by an engaging video shot in Houston. If I had to give a quick intro into this track, it would be: Great emotional depth in storytelling. Engaging beat. Thoroughly satisfying rap skills. More than just multisyllabic rhymes. Relatable and relevant. I think Kidricc James accomplished his intents with this track. “Gravy”really revolves around him in a much more different way than his prior works.

It’s his vision in a much fuller way, and to me presents a personal feeling and intent. Don’t get me wrong this is still a bravado-bound song, but there’s much more layers being peeled back here and messages being put out. He dug deep into nostalgia, relationships, community, family, hustle and social issues, reflecting on them in very real ways.

Suffice to say I really think this is a great track from the lyrics, to the powerful, very dope production across the board that supports the storyline. There’s a lot of sonic content driving this, personal and straight-up hip hop record. This is both inspiring headphone and street music.

It’s a great work of art that makes you think and feel, and gives you an intimate look into Kidricc James’ mindset. What’s found in the track, even prior to the storyline though, is an excellent display of Texas energy. Kidricc dives in on “Gravy” over booming 808s and shimmering keys, which set the tone for the hard-hitting production heard throughout the track.

Whatever you think of the debate between rap generations, there’s no denying the lyrical power of Kidricc James. For Kidricc, that lyrical power most often comes in the form of vivid storytelling, which here is truly film-like. His voice resonates as he exclaims, “You cannot mess with me. I got angels protecting me.”

Listening to this track, Kidricc sounds like he’s a veteran at life. And when the meat of the track finally arrives, his extraordinary lyricism and storytelling shines through. Kidricc captures listeners with his poetic style of flowing, and gives us a nostalgic feel. Unlike many of his contemporaries, Kidricc James manages to make his truths into a digestible listen.

Kidricc James has built a strong reputation as a lyricist, possibly one of the best out there right now in the underground. Lyrically, he is an emcee who doesn’t disappoint and is continually listened to, for his talent at crafting bars. The gravity in his words is matched by the sound of the production.

He shows dexterity in how he approaches the song, frequently switching his cadence and delivery. His honesty is intentional and it’s bound to deepen the connection between Kidricc and his fans. For anyone who has been following his career since “The Warning” in 2005 – and even those who have been following him since more recently – “Gravy” is a welcomed progression in a life story that leaves no stone unturned.

OFFICIAL LINKS: SPOTIFYYOUTUBETWITTERINSTAGRAM

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Buss – ‘ELEMENT OF SURPRISE’ brings the fire! http://jamsphere.com/newreleases/buss-element-of-surprise-brings-the-fire http://jamsphere.com/newreleases/buss-element-of-surprise-brings-the-fire#respond Fri, 17 Jan 2020 00:01:41 +0000 http://jamsphere.com/?p=37818 An artist and songwriter, Buss is also the CEO, owner and founder of the label Fatal Thoughts. They have signed a handful of artists, including standout performer Hype Bigga his good friend, and lil brother, and then his twin sons, Johnboy and Jaredteez. ‘ELEMENT OF SURPRISE’ is Buss’ latest EP release.  He also has two […]

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An artist and songwriter, Buss is also the CEO, owner and founder of the label Fatal Thoughts. They have signed a handful of artists, including standout performer Hype Bigga his good friend, and lil brother, and then his twin sons, Johnboy and Jaredteez. ‘ELEMENT OF SURPRISE’ is Buss’ latest EP release.  He also has two mixtapes out, called ‘The Takeover’ and ‘The Takeover Pt2’. ‘The Takeover Pt3’ is set to drop on Jan 31st. In typical hit fashion, this EP release is packed heavily with quality samples from epic tracks, to give each song a nostalgic flavor that will have you hooked from the first bar.

To sum it up best, this new venture undoubtedly works for him with the production being nothing short of extravagant and flamboyant-tipped. This is also where Buss pulls off some of his better rap performances, showcasing himself with suave and debonair that fits with the old-school atmosphere that transpires from these tracks.

As tradition would have it, the Buss’ poetry remains bold and thoughtful, with wondrous lines that variously zing and titillate. Pulsating with varied amounts of pain, love, acceptance and many of life’s diverse anecdotes, ‘ELEMENT OF SURPRISE’ redefines the genre’s very envelope and expectations for this new decade.

Unique musical statements come hard and fast, effectively pushing the regional boundaries rap fans have been known to identify with since its inception. Right from track one, “I’ll Always Love You”, Buss essentially removes the mumble rap flavors of the genre’s recent past, in favor of high quantities of ass-kicking lyricism. He brings the fire with his flows, making sure that this is a rapper’s record.

“Brother From Another” (ft. Hype of FT) keeps the high energy momentum going, embracing atmospheric techniques as well as an equal trade-off between hardcore rhyming and a scientific beat. “Victory” rides on a monster sample taken from a legendary track by the rock group Boston.

Buss goes off on the mic possessed with a masterclass in lyricism; the guy employs straight up entertaining rhymes. “Understand” sinks its teeth deep into family affairs as Buss maps out his route of growth as a father. Built on a percussive backdrop, “Free For All” moves forward with an artillery of tough-as-nail bars, as Buss let’s his flexibility and versatility sit at the driver’s seat.

Buss sounds like an elder statesman on this project but that’s what makes it so good. The recurring theme is one of triumph against adversity through grit and perseverance. “Nightmares” is blisteringly aggressive in every respect. Nobody fresh out of the blocks could ever make a record this vital sound quite so effortless. It’s that dichotomy that makes Buss an exciting prospect in hip hop currently.

“Foolish Love” closes the show down with a sample taken from a REO Speedwagon mega-hit. This is probably one of catchiest tracks on the EP. There is a power behind Buss’ delivery that grabbed me. He seems to rap with purpose. He sounds real, as opposed to so much mainstream hip hop that just sounds like over-processed digital meanderings. ‘ELEMENT OF SURPRISE’ sounds like a mission statement.

OFFICIAL LINKS: MIXTAPEYOUTUBETWITTERFACEBOOKINSTAGRAM

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Irish Indie Pop Duo – Yes We See http://jamsphere.com/news/irish-indie-pop-duo-yes-we-see http://jamsphere.com/news/irish-indie-pop-duo-yes-we-see#respond Thu, 16 Jan 2020 19:12:40 +0000 http://jamsphere.com/?p=37807 Yes We See is a young Irish band from Roscommon, Ireland made up of Liam Kilcline (lead singer) and Shane Finneran (lead guitarist). Childhood friends, they have been writing music together for over 15 years. Having spent the last 3 years living in Vietnam they have worked hard to create their sound and began building […]

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Yes We See is a young Irish band from Roscommon, Ireland made up of Liam Kilcline (lead singer) and Shane Finneran (lead guitarist). Childhood friends, they have been writing music together for over 15 years.

Having spent the last 3 years living in Vietnam they have worked hard to create their sound and began building on all the original music they have created over the years. The duo describe their music genre as Indie Pop.

Yes We See take inspiration from a range of genres and artists, from Catfish and the Bottlemen, to Two Door Cinema Club and Hozier who have had a big influence on their style.

“We often joke that being brought up on the unusual musical diet of ACDC, Red Hot Chilli Peppers and U2, before being introduced to Ed Sheeran, led to our style focusing heavily on pronounced lead guitar licks and memorable pop melodies,” says the duo.

Shane Finneran

Liam Kilcline

OFFICIAL LINKS: WEBSITEFACEBOOKINSTAGRAMYOUTUBESPOTIFYAPPLEGOOGLE PLAY

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Ervin Mitchell drops the official music video for ‘Break The Internet’ http://jamsphere.com/videooftheweek/ervin-mitchell-drops-the-official-music-video-for-break-the-internet http://jamsphere.com/videooftheweek/ervin-mitchell-drops-the-official-music-video-for-break-the-internet#respond Thu, 16 Jan 2020 17:07:01 +0000 http://jamsphere.com/?p=37803 Emerging rap star Ervin Mitchell reminds us to “count our blessings every day” in the official music video to ‘Break The Internet’. On the track, Ervin Mitchell proves that he is a master at his craft of writing. I also love his style when it comes to his vocal and rapping abilities. His sound is […]

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Emerging rap star Ervin Mitchell reminds us to “count our blessings every day” in the official music video to ‘Break The Internet’.

On the track, Ervin Mitchell proves that he is a master at his craft of writing. I also love his style when it comes to his vocal and rapping abilities. His sound is different, laidback, almost melancholic in a way.

The track is a beautiful character study that will make you consider the importance of social media, the problem of money, and the meaning of life in general. In a world full of meaningless music, it’s always great to find a track that’s profound and encourages you to reflect.

Like any successful artist, Ervin Mitchell has obviously figured out his strengths and weaknesses, because he only plays to the positives in his arsenal. He also doesn’t do what’s expected of rap music today, but does what makes him happy.

He’s figured out how to write subtly, wrapping his voice in swirling keys, cruising on his ever-evolving thoughts, doing everything he can to escape whatever this society wants to trap inside his head. But perhaps what makes ‘Break The Internet’ so compelling is that it sticks to being leftfield.

The development of the record feels like it’s slowly spinning into its own direction. You can really tell Ervin Mitchell put everything into this song. Every verse is consciously placed together in a careful arrangement meant to drive home track’s message.

In addition to this, video director Jamee Cornelia, puts together a substantial clip to support the music. ‘Break The Internet’ is taken from the upcoming ‘CUDI BABY’ album by Ervin Mitchell.

OFFICIAL LINKS:  INSTAGRAMTWITTERSPOTIFY

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INTERVIEW: Malcolm.E – A Hip Hop Artist, Sound Engineer and Producer, from Swaziland http://jamsphere.com/twentyquestions/interview-malcolm-e-a-hip-hop-artist-sound-engineer-and-producer-from-swaziland http://jamsphere.com/twentyquestions/interview-malcolm-e-a-hip-hop-artist-sound-engineer-and-producer-from-swaziland#respond Thu, 16 Jan 2020 14:52:03 +0000 http://jamsphere.com/?p=37796 Malcolm.E is a 22 year old Hip Hop artist, Sound Engineer and Producer, from Eswatini (Swaziland). He found his love for rap music during his early high school years and in his last year of high school decided he wanted to create music for a living. Since then he has been releasing music consistently and […]

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Malcolm.E is a 22 year old Hip Hop artist, Sound Engineer and Producer, from Eswatini (Swaziland). He found his love for rap music during his early high school years and in his last year of high school decided he wanted to create music for a living. Since then he has been releasing music consistently and growing his fan base. In 2018 Malcolm.E graduated from the Cape Audio College in Cape Town, South Africa, with a 3 year Diploma in Sound Technology and Production. He now uses his skills in his everyday life of making music. He dropped his second project ‘R.T.T’ (Rapper Turned Terminator) in December 2019. His first project, ‘Things Change’ EP, is also out now on all commercial digital platforms.

  1. Tell us something about how you got started making music?

Malcolm.E: I started making music in my last year of high school after about 2 to 3 years of just writing lyrics in my notebook.

  1. Who were your first and strongest musical influences that you can remember?

Malcolm.E: My first strongest influence was Lil Wayne.  During my late primary school years in my home country Eswatini (Swaziland) and early high school years I was heavily influenced by Wayne’s music and it inspired me to start writing music myself.

  1. What ultimately inspired you to attend the Sound Technology and Production course at Cape Audio College in Cape Town, South Africa?

Malcolm.E: When I started recording music while I was in my last year of high school, it was very difficult for me to get good producers and sound engineers that would record me and produce beats for me at a decent price. I decided that I wanted to develop extra skills that would make my recording processes easier. While studying in Cape Town I gained knowledge in producing, recording, mixing, mastering and audio post production. All these skills I now use every day producing some of my music and recording myself.

  1. What do you feel are the key elements in your music that should resonate with listeners?

Malcolm.E: I think I’m an authentic artist and that comes out in how I write and the way I sound. People want to hear something they can relate to and I think I am relatable as an artist.

  1. What do you think mainly separates you from the massive crowd of artists emerging right now on platforms all over the web?

Malcolm.E:  I think what mainly separates me from the massive crowd is my sound and the way I deliver my vocals. I believe my style of cadence, delivery and sound cannot be compared or traced back to any of the emerging artist in the game right now.

  1. Do you ever write a song with current trends and pure listener satisfaction in mind, or do you only compose what comes from within your natural emotions and mindset?

Malcolm.E:  When I write a song I compose what comes from within my natural emotions and mindset. For me I believe music based on trends doesn’t have longevity and music based on feelings and emotions lasts forever in the game.

  1. What is your process when writing, recording and producing your music? Do you collaborate with others or outsource any of these tasks?

Malcolm.E: I first get the beat done because the beat will give me an idea of where I can go with the song. After getting the beat I work on the melody and lyrics for the hook. For me it makes it easier to get the verses done when I already have the hook down. With my recording process, I usually record multiple verse takes of different flows and pick the best ones. I then re-record the final take of all the vocal elements of the song. I do collaborate with other artists who I feel have the same goal and mindset as I do and we always complement each other well on a song because we have a similar vision. I believe collaborations don’t have to be forced and should happen at the right time and with the right artist if you want to make a song people will remember.

  1. When putting together a song, do you usually start with the beat first, or do come up with a narrative first?

Malcolm.E:  As I mentioned earlier, I always start with the beat. Whether I buy a beat online or I contact my producer Trxy to send me a new beat, the process always starts with the beat. With my process of recording, when I get the beat I usually listen to it a couple of times to get the feel of it and then I start recording ideas from different verse takes to different melodies for the chorus. I then pick the best ones and record the final takes for the song.

  1. What has been the most difficult thing you’ve had to endure in your career or life so far, and how did you overcome the event?

Malcolm.E:  The most difficult thing I’ve endured in my career so far was staying true to myself and my music when no one was streaming or downloading my music. The way I overcame this was always surrounding myself with people who were supportive about my music career.

  1. What would you consider a successful, proud or significant point in your career so far?

Malcolm.E:  Releasing this project R.T.T is definitely my proudest moment thus far. A lot of work was put into this project and I feel like this project marks the beginning of a new Malcolm.E.

  1. Is there anything you would change about how the music business works in your part of the world right now, or are you completely happy with the current situation and the opportunities available to you?

Malcolm.E: There is nothing I can think of changing. I feel like the music industry is at a good place where more and more artists are being discovered each day on platforms such as Spotify and YouTube which have opened up a lot of opportunities for up and coming artists like me.

  1. How do you handle criticism and/or haters in general? Is it something you pay attention to, or simply ignore?

Malcolm.E: When someone is hating on my craft I look at it as a sign that I’m making the right moves and it just motivates me to work even harder.

  1. Which aspects of being an independent artist excites you most and which aspects discourages you most?

Malcolm.E: The fact that I own all masters to my music is very exciting and it is one of the main reasons why I chose to be an independent artist. However, being an independent artist isn’t all great. You have to work 10 times harder than artists who are signed to a record label and have a huge team of people that are in charge of his/her career with a large amount of money ready to be invested in the artist. At the moment I still have to find other ways of making money in order to support my music and make sure that I am growing consistently. It’s a lot of work being independent but I know it’s not impossible to be an independent superstar. The likes of local (South African) artists such as Shane Eagle and A-Reece who are now known on an international level have proven that it is possible.

  1. What is your relationship with visual media? Do you think videos are important for your music, and do have a video clip you would like to recommend that fans watch?

Malcolm.E: I feel like visual media is very important especially in the era of hip hop that we are in now. The youth today are listening to music online and visuals have proven to get a better engagement with fans than just having only the mp3 version of the song out. I have not yet released any official music videos yet but I plan on doing so this year. Fans can subscribe to my YouTube channel so they get so see my new content first.

  1. In general, do you consider Internet and all the social media platforms as fundamental in building a career in music today, and what is your personal relationship with all the new technology at hand?

Malcolm.E: Yes I do. Social media platforms such as Instagram and Facebook for instance have helped me in so many ways to stay in touch with my fans on a day to day basis and to also keep them updated with my music or any news about me as an artist.

  1. What’s your view on the role and function of music as political, cultural and/or social vehicles – and do you try and affront any of these themes in your work, or are you purely interested in music as an expression of your artistry and entertainment?

Malcolm.E: As an artist I am purely interested in music as an expression of my artistry and entertainment at this point in my career but I do acknowledge the power music has in addressing important social issues.

  1. Do you only create and work in a studio environment, or do you also find time to perform live? And which of these two do you ultimately prefer and why?

Malcolm.E: I mostly create in a studio environment at home and I record music daily to keep my skills sharpened and to always have new material for my fans. Lately I have been getting more involved with live performances. This year I plan to focus more on releasing visual content and doing more live shows to better my stage presence.

  1. Do you have a recent favorite track in your catalog that has a specific backstory and/or message and meaning very dear to you?

Malcolm.E: One of my recent tracks on the R.T.T project called ’Like Me’ which features a good friend of mine Kid Gap who is a rapper from cape town . The message of this track is to express my feelings towards certain artists trying to copy my musical style and the ways I market myself.

  1. Could you tell us something about your latest project?

Malcolm.E:  R.T.T (Rapper Turned Terminator) is an EP of 9 songs and it marks the transformation of Malcolm.E. I believe I am growing into a better version of myself and so is my music. I feel that over the last 2 years I have grown into a different and more advanced artist, so when I was thinking of a name for my new project I wanted something that represented this.  If you look at the cover art of the project it also illustrations this. It’s a futuristic portrayal of me created by Christopher Masuabi AKA Plasmic Rapture; a highly talented South African concept artist and illustrator.

  1. What do you find most rewarding about what you do? And do you have a specific vision or goal that you would like to achieve in the New Year?

Malcolm.E: When I get messages from fans telling me how much they love my music and can’t stop listening to a certain song – that brings joy to my heart. My goal for 2020 is to give my fans higher quality music, more performances and to release some cool music videos.

OFFICIAL LINKS: MUSIC STREAMSYOUTUBEINSTAGRAMFACEBOOK

 

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Tatono – “Far” – ambrosial layers of bright soundscapes http://jamsphere.com/newreleases/tatono-far-ambrosial-layers-of-bright-soundscapes http://jamsphere.com/newreleases/tatono-far-ambrosial-layers-of-bright-soundscapes#respond Wed, 15 Jan 2020 17:35:13 +0000 http://jamsphere.com/?p=37790 Tatono’s travel-inspired music is created while he explores the world, and which he incorporates into his own filming for breathtaking self-composed videos. Tatono’s music has been featured across many travel shows and on highly acclaimed YouTube channels. The Bend, Oregon-based artist began musical his journey at the young age of 17, when he played drums […]

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Tatono’s travel-inspired music is created while he explores the world, and which he incorporates into his own filming for breathtaking self-composed videos. Tatono’s music has been featured across many travel shows and on highly acclaimed YouTube channels. The Bend, Oregon-based artist began musical his journey at the young age of 17, when he played drums in high school garage bands. The artist, who has been inspired by the likes of Moby and Thievery Corporation has just released his 2020 album “Far”, which he says sums up his year of 2019. Some songs on the album were made for collaboration projects for sailing charter companies, and smartly summarizes all of the creative’s luscious exotic soundscapes.

The dreamy new release, “Far”, is a lush, wistful, and stimulating ride. Oregon’s electronic groove connoisseur arrives with a sweet serenade of 10 tunes on this album. Nature has always been a big influence of Tatono’s, and this is no exception.

While he still offers his distinct vibe of break-beats and world music grooves, the ambrosial layers of bright soundscapes is what sets “Far” apart from its contemporaries. In his whimsical whirlpool of samples and sounds, Tatono uses plenty of airy wind instruments, shimmering keys, and resonant basslines, to accompany his rhythmic percussion.

The opening track, “Call Your Drop” is a lovely, floating piece. The song slowly builds on an echoey mid-range keyboard and rolling drumbeat. Eventually, a specific rhythmic algorithm begins to take shape and find the foreground.

“Near” uses an amplitude of plucked elements that blend and groove together. A marching drumbeat finds itself in the distance behind hi-hats, cymbals, and a persistently growing rhythm. “Swells” provides an ambient melody. Tatono builds most of the song structure resonating tribal-like drums; thus the listener begins to see why the theme of the album is so deeply rooted in travel, distance, movement, and shapeshifting.

The three minute long “Always Gone” begins as a delicate, mellow tune. It builds with heavy keys and slowly transforms into a much more powerful trance vibe. The bright meshes with dark, clarity becomes a fuzzy haze, and juxtaposition is found at its finest. “Nature” throws some whirling sprinkles of keys on top, as Tatono sums it all up with a heartfelt arrangement driven by thundering bass and drum loops.

In the album’s title track “Far”, the composer uses his flute instruments to their best. In this subtly jungle-driven track, the arrangement is covered in atmospheric textures more than anything else. Various instruments enter and exit, constantly driving the track’s head bobbing momentum.

Tatono has the sound and style of one who is at the forefront of travel-induced electronic music; stylistically combining a freeform of influences. He is an aficionado of soundscape storytelling, creating a sonic atmosphere that engulfs the listener. “Creating Momentum” shows a knack for minting warm, fuzzy, feel-mighty-fine grooves that shimmer and shine when matched with the right sounds.

“Glaciers” shape melancholic and wistful moods using a deep soundboard and vocal sources. Apart from the underlying themes of travel and the emotional punch, the real thrills come from how Tatono carefully expands and amplifies his elegant sonic palette on songs like “Sea Canoe” and “Mediterranean”.

Tatono makes a theme of shifting between heavier tracks and more contemplative ones throughout the record. And he is largely successful in binding the two and avoiding a discordant narrative. It all makes for an attention-grabbing record. As with much of Tatono’s work, “Far” is the result of a myriad of sounds, textures and techniques most of which were strung together expertly and imaginatively on the artist’s travels.

OFFICIAL LINKS: WEBSITE – INSTAGRAM – FACEBOOK – TWITTER – YOUTUBE

 

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Singer-songwriter Sandra Esparza has a voice that is both crystalline and earthy http://jamsphere.com/news/singer-songwriter-sandra-esparza-has-a-voice-that-is-both-crystalline-and-earthy http://jamsphere.com/news/singer-songwriter-sandra-esparza-has-a-voice-that-is-both-crystalline-and-earthy#comments Tue, 14 Jan 2020 23:03:31 +0000 http://jamsphere.com/?p=37786 Singer-songwriter Sandra Esparza has a voice that is both crystalline and earthy. She delivers notes like healing crystals; lustrous, pastel quartz meant to carry purposeful energy. Sandra is proof that pop songs do carry weight and meaning, especially for the songwriter. I was especially attracted to songs like “Patient For the Sun” and “Space Between […]

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Singer-songwriter Sandra Esparza has a voice that is both crystalline and earthy. She delivers notes like healing crystals; lustrous, pastel quartz meant to carry purposeful energy. Sandra is proof that pop songs do carry weight and meaning, especially for the songwriter.

Sandra Esparza

I was especially attracted to songs like “Patient For the Sun” and “Space Between the Leaves”, both of which display her honest and elegant performances which cut straight to the core. With simple guitar-strummed backing, or at times a piano, Sandra delivers clean, clarifying music which reflects her feelings and emotional state.

Even in its live and raw recording conditions, Sandra Esparza’s voice is fantastic, exhibiting great control and confidence across her entire register; great highs and lows while not overdoing it. Her voice is soothing to the soul, and plenty sassy when it wants to be, while her performances are incredibly honest and intelligent, as she resonates her emotions. She is a treat, a rare find in today’s jumble of so much glossy, sound-alike junk.

It’s almost in your face with how direct her approach and music is. It is extremely genuine and sincere without trying to give that impression like many other artists attempt to do. Clearly Sandra Esparza has the type of raw and pure talent that would definitely elevate to the next level with the right kind of musical arranging, instrumentation and production.

You can check out Sandra jamming and singing on her YOUTUBE channel, be sure to LIKE and COMMENT.

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Warchief Rasco – “Good Ones Go To Soon” paints his craft in an impressively nuanced light http://jamsphere.com/videos/warchief-rasco-good-ones-go-to-soon-paints-his-craft-in-an-impressively-nuanced-light http://jamsphere.com/videos/warchief-rasco-good-ones-go-to-soon-paints-his-craft-in-an-impressively-nuanced-light#respond Tue, 14 Jan 2020 21:44:22 +0000 http://jamsphere.com/?p=37782 “Good Ones Go To Soon” is an oath for the real ones I’ve lost in my life from either drugs, violence, or suicide to keep going hard and following the dream while spreading love all at the same time,” says Warchief Rasco. Rasco has a gift for writing concise, infectious earworms. When a track such […]

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“Good Ones Go To Soon” is an oath for the real ones I’ve lost in my life from either drugs, violence, or suicide to keep going hard and following the dream while spreading love all at the same time,” says Warchief Rasco.

Rasco has a gift for writing concise, infectious earworms. When a track such as “Good Ones Go To Soon” arrives at its conclusion, it leaves a void in the listener that can only be filled by playing the track again and again. The cut has a quality backing instrumental, complete with a reverbed staccato guitar riff and a throbbing bassline which shows Warchief Rasco continuing his atmospheric Hip-hop fusion sound.

Despite his independent status, Warchief Rasco paints his craft in an impressively nuanced light. A quick run through his catalog, proves that the artist can navigate his genre with dexterity and charm. His aggressive delivery on “Good Ones Go To Soon” results in a powerful roar comprising street poetry and storytelling. Besides the great production and astonishing wordplay, Warchief Rasco’s dedication to speak of experiences that push beyond the surface to present an emotionally, physically and mentally liberated artist.

As much as “Good Ones Go To Soon” is filled with pain, it’s also about healing. Tempered by both celebration and struggle, it shows the duality of Warchief Rasco’s world – one that still reflects on the past, but has made leaps towards the future. It’s a testament to the artist’s growth that the track works first and foremost as a personal statement. “Good Ones Go To Soon” is released with this context and finds Warchief Rasco embracing his motivational status to discuss important social issues.

There’s something more mature about Rasco’s sound on here, something more focused and pragmatic about the content he is creating. He is now not just a rapper, he is a man who stands up for what he believes in and uses his platform to express his opinions.

Connect with Warchief Rasco on: FACEBOOKSPOTIFY

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Kota Wade Stands Out In Future Moons’ Debut Single ‘Entangled’ http://jamsphere.com/newreleases/kota-wade-stands-out-in-future-moons-debut-single-entangled http://jamsphere.com/newreleases/kota-wade-stands-out-in-future-moons-debut-single-entangled#respond Tue, 14 Jan 2020 19:02:58 +0000 http://jamsphere.com/?p=37779 Future Moons’ debut single ‘Entangled’ is a gripping, affecting experience, straight away establishing the band as one of the more unique, riveting sounds in alternative rock. Their haunting, vocal-heavy arrangement invokes the dark, sullen stylings of artists like Billie Eilish yet at the same time, they double down on the emotional awareness, each word tinged […]

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Future Moons’ debut single ‘Entangled’ is a gripping, affecting experience, straight away establishing the band as one of the more unique, riveting sounds in alternative rock. Their haunting, vocal-heavy arrangement invokes the dark, sullen stylings of artists like Billie Eilish yet at the same time, they double down on the emotional awareness, each word tinged with the weight of a thousand sentiments.

The lyrics of the song detail a passionate connection with a loved one, and the physical expressions that accompany such a spirit. Lead singer Kota Wade’s voice shines through, as her refrain ‘close to you’ echoes between the walls. The production of the song is brilliant: each breath is accentuated, the high notes are allowed to soar high and the guitar in the background is delivered in a vibey and entrancing manner.

Wade’s vocal performance is a highlight in and of itself, its strength rising above the solemn rhythms pursued by the guitar. That is hardly surprising, considering the singer participated in the reality competition program The Voice, where she performed under Gwen Stefani’s team. She is not only a phenomenal singer, having garnered praise by the likes of Gwen Stefani, Adam Levine and Rihanna amongst others; she has earned over 60 million views on her make-up and fashion YouTube channel Steamfaerie, affiliated with Disney Digital.

Wade already has an established fan-base, so the band would hope that their debut EP will be received well across the board. It is set to be released in the spring of 2020 and will consist of four songs, each based on a season of the year. Previously the band was called Bad Wolf but they have reset their style, sound, and name ahead of their upcoming EP, and now will attempt to break through all the platforms with their measured, thrilling alternative sound. Wade, speaking on the background behind ‘Entangled’ says:

“I wanted the mood to be melancholy, yet romantic, so you felt invested in the love story playing out, and soon it was  brought to life between Tommy and I performing and producing everything ourselves.”

Connect with Kota Wade on Facebook: https://www.facebook.com/kotawade/

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Jacques – “Love isn’t good enough” demonstrates musical assurance and storytelling savvy! http://jamsphere.com/videooftheweek/jacques-love-isnt-good-enough-demonstrates-musical-assurance-and-storytelling-savvy http://jamsphere.com/videooftheweek/jacques-love-isnt-good-enough-demonstrates-musical-assurance-and-storytelling-savvy#respond Tue, 14 Jan 2020 11:30:56 +0000 http://jamsphere.com/?p=37774 Singer-songwriter Jacques is a Jacksonville FL native. His latest release, is the R&B ballad “Love isn’t good enough” – a song about an ending relationship that cannot be salvaged. It offers brilliant lyrics; crisp and clean soulful sounds to help any listener understand the rough patches in their relationship. Jacques has utilized his gifts and […]

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Singer-songwriter Jacques is a Jacksonville FL native. His latest release, is the R&B ballad “Love isn’t good enough” – a song about an ending relationship that cannot be salvaged. It offers brilliant lyrics; crisp and clean soulful sounds to help any listener understand the rough patches in their relationship. Jacques has utilized his gifts and talents to the fullest here. He is a great artist and his music is timeless in this age of throwaway music.

The single cover artwork

It’s a breath freshener to listen to music that is deep and calm, even in the narrative of dejection. The song is full of passion and meaningful words. I can say that “Love isn’t good enough” will captivate you and make you want to hear more from Jacques. He is such a powerful, dynamic and soulful artist. He takes a simple melody and allows his voice to flow along with the music, making it silky smooth as he soars over the chord progressions.

Jacques has a tight, keening edge to his voice that makes it distinctive, even set off against a background of synth, piano, strings and percussion, laying down an R&B ballad groove that is equally good for making out, or for folding the laundry. “Love isn’t good enough” is a slickly-smooth tune with snazzy choruses and tasty licks all around.  Jacques snakes his vocals through the song like he’s running wire through narrow holes in the groove: precise yet flexible.

Without any fuss, Jacques simply sounds great – pushing and pulling the melody, fusing the words, and twisting his vocal sound inside and out for effect. He demonstrates musical assurance and storytelling savvy, while percolating with easy grace too. Jacques is also on radio rotation with the track “Love isn’t good enough”, which you can check out HERE.

Connect with the artist on: FACEBOOKYOUTUBESPOTIFYITUNESREVERBNATION

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INTERVIEW: Canadian Based Independent Record Label Hustle Alumni Inc. http://jamsphere.com/twentyquestions/interview-canadian-based-independent-record-label-hustle-alumni-inc http://jamsphere.com/twentyquestions/interview-canadian-based-independent-record-label-hustle-alumni-inc#respond Tue, 14 Jan 2020 01:40:23 +0000 http://jamsphere.com/?p=37755 Hustle Alumni is an independent label-distribution that was established in 2019. The label was founded by CEO Richard (RICH) Trotman. The difference between Hustle Alumni and other labels is that artists have freedom and independence. Artists will maintain 100% ownership of their publishing. Marketing and branding is essential to an artist’s career and Hustle Alumni […]

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Hustle Alumni is an independent label-distribution that was established in 2019. The label was founded by CEO Richard (RICH) Trotman. The difference between Hustle Alumni and other labels is that artists have freedom and independence. Artists will maintain 100% ownership of their publishing. Marketing and branding is essential to an artist’s career and Hustle Alumni take pride by assisting them to reach their goals with consistent promotion. By doing this, the artist has more time to focus and perfect their craft.

  1. Where did you grow up, and prior to starting the record label, what were your implications in the music scene?

RICH: I grew up in Toronto, Ontario, Canada on the east end of the city. I was born in Scarborough then later moved out to the suburbs further east of the GTA (Greater Toronto Area). After I completed high school, I started to move around throughout different provinces in Canada trying to find myself and my purpose in life, going through different phases. Music has always been a part of my life. As a kid growing up, my family would be playing R&B and soul vibes, music out of the Caribbean, old school Hip Hop, etc. For an example, I would hear Marvin Gaye, Janet Jackson, Al Green, Mary J. Blige, Usher, Jon B, Shabba Ranks, Super Cat, Mighty Sparrow, Jay-Z, Nas, 50 Cent, just to name a few.

A high school friend by the name of Chris Phantom was part of The Remix Project located in Toronto. It is a program to help young creators who have aspirations to flourish in the entertainment business. He use to bring me around the facility time to time and that’s when I saw an actual recording studio. I would see the process of how an artist records and the engineers work to perfect the sound. He use to even bring me around his own personal engineer, who at the time had his own home studio so I would always see the process on how music was created. As time went on I started to encounter different engineers and studios. I would notice everyone works differently. Everyone has their own process on how they do things.

Once Chris completed The Remix Project, he got the opportunity to put out a mixtape, “The Province Prophecy” which was hosted by a popular local DJ in the city. This was before streaming, this was the mixtape era. I was happy for him and supported him. I was trying to help promote it and that’s when I came up with the Hustle Alumni name, which was the year of 2010.

DBx2 & Money Mitch

  1. How did you decide that you wanted to go into the music business seriously?

RICH: Another high school friend, DBx2 and another artist by the name of Money Mitch released a track called “Traffic” back in 2018. I had seen the positive response they got for the song so I started to repost their music on my Instagram page and support the O Fam movement. Then one day last year of July 2019, I was brainstorming on starting my own company in the entertainment business because I know I have an ear for good talent and then that’s when I decided to actually take this role on, being an entrepreneur seriously. Like I said I came up with the Hustle Alumni name in 2010 but I felt I wasn’t educated enough on the business side of things. I decided to take the initiative and educate myself. I’m still learning something new everyday til this day. Knowledge is power.

  1. Did you have a clue as to what aspect of the business you might want to be involved in at that time of that decision?

RICH: Yes I knew I wanted to be behind the scenes and use the resources I have to the help the artists I’m affiliated with to succeed. Also it would be a good for my company if I present a product that the consumer will love.

  1. How did the label name “Hustle Alumni Music” come about?

RICH: The word Hustle is self explanatory. If you have a vision and you want to make that vision a reality, you’ll do what you have to do to achieve it. Alumni is when a former student has attended or graduated. The artists I connect with, I want them to graduate and be future entrepreneurs so they themselves can pay it forward to artists they come across. Show them to always invest in themselves. Invest in other different types of business beyond music. That’s the meaning of Hustle Alumni to me, a circle full of successful businessmen or women. That’s a real empire in my eyes, if that makes sense!

  1. There are many independent record labels in the marketplace right now. Can you explain what defines “Hustle Alumni Inc.” from the rest?

RICH: Hustle Alumni builds its name with authenticity and versatility, both traits that can be used throughout all aspects of life. All the music is real. I want people to have that special feeling or moment when they hear a song. I like music I can relate too and turn on to listen too 10 to 20 years down the road. I put myself in the consumer shoes. That’s mindset I have. That is what will make Hustle Alumni stand out and be successful.

  1. With any artist you might sign, what are some of the principal elements that can make you get excited enough about them?

RICH: An artist has to be dedicated and serious. Nobody likes to waste energy, money and time. An artist has to be willing to challenge themselves and experiment with different sounds. Read and gain more knowledge. They will learn to play with different words or rhyme patterns. Along with being authentic, it’ll make him or her have a sense of balance. It’ll show the versatility in their craft. All of these things is part of artist development in my opinion. They also have to be willingly to invest in their product. I would not invest my services in anyone that is not willing to invest in themselves. I always say don’t focus on the short temporary money, focus on building the foundation then you can enjoy the fruits of your labour. That’s when the real profits come.

1TakeZayee single cover

  1. Are you happy to work with acts that still need more material and expertise before going onto the marketplace or do you only want those who come to the party with a full arsenal ready to go?

RICH: It doesn’t matter as long as whatever music he or she has, can appeal to the public. At the end of the day good music will always speak for itself, alongside some great advertising and marketing campaigns.

  1. How important are genres for “Hustle Alumni Inc.”? Are you concentrating on specific styles to promote?

RICH:  I am open to working with artists of different genres. I believe if you have a variety of sounds, you give the consumer options.

  1. When “Hustle Alumni” signs an artist, do you get involved in their choice of producers and music, or do you tend to simply facilitate their independent artistic choices, and just concentrate on promoting their work.

RICH:  I let the artist do their thing majority of the time. I will share my opinion and give some guidance. Other then that I just focus on promoting the artist and the product

  1. Is it true that signing with “Hustle Alumni Inc” is considered an open-ended partnership with the artist as opposed to an exclusive contract?

RICH:  Hustle Alumni will partner up with an artist and we agree to a percentage split for the services given to help the artist elevate. The artist will maintain 100% ownership of their publishing. With the artist owning their publishing, they collect more royalties. Both sides will maintain their freedom and independence

  1. Can you talk about the most important artists and/or releases currently on the label?

RICH: I recently released 2 singles with 1TakeZayee from Orlando, Florida, who is the first featured artist with Hustle Alumni. “No Hook” & “Knock It Off” is on all streaming platforms. More new music and visuals is coming soon!

  1. Over and above the music releases, what’s your development involvement with each artist? Do you attempt to help or benefit them in any other way besides simply releasing their music?

RICH: Yes, I’ll always share the knowledge I obtained throughout my life with an artist. If I take a liking to that artist, I will genuinely want to see them win.

1TakeZayee

  1. Which aspects of being an independent record label excites you most and which aspects discourages you most?

RICH:  I love being independent because you have freedom to whatever you want and not take orders. The process takes a bit longer to make it in the industry but I do not let it discourage me. I rather take things one day at time and continue building

  1. Can you explain the philosophy behind the “Hustle Alumni Inc” motto “The Future Is Here”?

RICH:  That is me being confident in my business and the product I am distributing. As fan of music, I like some of the music I hear today but a lot of it is repetitive. I want to present different styles but keep it authentic always

  1. What would you consider a successful, proud or significant moment in “Hustle Alumni Inc” existence so far?

RICH: I am proud of the fact I have gotten the opportunity to network and connect with people who are successful in business overall. I love getting the knowledge and applying to my business. You don’t have to give me money, but if you share some valuable information then I will know what to do with it

  1. What has been the most difficult thing you’ve had to endure in your quest to create and maintain a successful record label so far?

RICH: I won’t say it is difficult but when you are a new business in a specific field, getting people to buy into your brand is always a challenge. I am willing to accept that challenge and challenge myself to get the people to believe in the Hustle Alumni name by spreading it to the masses, being consistent and utilizing different marketing strategies

  1. What’s your view on the role and function of music as political, cultural and social vehicles – and is the label actively involved in promoting these values, or are you predominantly interested in the entertainment aspect of music?

RICH:  I grew around family that always gave back to the community which is something I would love to do and promote. It’ll show my appreciation to the people who support the Hustle Alumni brand.

  1. Hustle Alumni Inc also plan on creating programs for the youth who are caught up in the negativity associated with hardships. Could you tell us more about this endeavor, as well as the programs for incarcerated men and women who don’t have opportunities due to their circumstances?

RICH: Yes, this is something I would also love to do. People caught up in the system are usually forgotten about. Some of these individuals are good people who caught bad breaks. Both real estate and the skill trades are industries that are growing rapidly and need people. Both are very beneficial if you can educate and dedicate yourself.

  1. Could you tell us about the music scene in Toronto and throughout Canada?

RICH:  There is a lot of talent artists out of Toronto and other provinces in Canada. In the past Canada has seen a lot of artists rise and have major success. All eyes are on Canada and the skies are the limit for everyone to be great

  1. What do you find most rewarding about what you do? And do you have a specific vision or goal that you would like to achieve in 2020?

RICH: It is rewarding when I meet people and they tell me I will be a very successful businessman. They support my idea and my plans. I accept the positive vibes always and block out the negativity. My goal overall is to be a powerhouse as an independent label and use the success of music to get into other things outside of music.

OFFICIAL LINKS: WEBSITEINSTAGRAMTWITTERFACEBOOKTIKTOKSPOTIFYAPPLE MUSICSOUNDCLOUDYOUTUBE

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Introducing the brand new single: ‘Under Water’ by Max M http://jamsphere.com/newreleases/introducing-the-brand-new-single-under-water-by-max-m http://jamsphere.com/newreleases/introducing-the-brand-new-single-under-water-by-max-m#respond Mon, 13 Jan 2020 23:19:37 +0000 http://jamsphere.com/?p=37749 Max M is back on the scene with a sizzling hot new release: ‘Under Water’! If you are a fan of artists like Rihanna, Beyoncé, Halsey, and Sia, you’ll love the melodic and fun feel of this track! This song is a very catchy tune, with a very uplifting beat. In addition to that, one […]

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Max M is back on the scene with a sizzling hot new release: ‘Under Water’! If you are a fan of artists like Rihanna, Beyoncé, Halsey, and Sia, you’ll love the melodic and fun feel of this track!

This song is a very catchy tune, with a very uplifting beat. In addition to that, one of the most distinctive features of the song is the beautiful layering of vocal parts. From the lead vocal to the harmonies, nothing is left to chance here and there is so much attention to detail, making the song even more special and catchy. This is only one of many new astonishingly good releases from Max, who is starting the new year on a really good note!

Any lover of music that is made with passion and energy will absolutely love this track and its unique vibes. The production has a fresh and dynamic tone, with powerful beats and distinctive melodies that will get stuck in your head the moment you press play.

Find out more about Max M, and check out ‘Under Water’, which is now available on SPOTIFY and other streaming platforms on the web.

Follow Max M:

Website: https://max-m.com

Facebook: https://www.facebook.com/MaxMElectro

Instagram: https://www.instagram.com/MaxMElectro

Twitter: https://www.twitter.com/MaxMElectro

SoundCloud: https://www.soundcloud.com/max-m-electro

YouTube: https://www.youtube.com/channel/UC_i08WhEtxw5VcxWguiBnOQ

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$hin drops his dynamic single “Happy Times” http://jamsphere.com/newreleases/hin-drops-his-dynamic-single-happy-times http://jamsphere.com/newreleases/hin-drops-his-dynamic-single-happy-times#respond Mon, 13 Jan 2020 20:01:46 +0000 http://jamsphere.com/?p=37742 Ever since he was a boy, $hin has been surrounded by music. His father, Lawrence Sr., was a co-owner and producer at a local studio which YL aka $hin frequented as a child. He also grew up performing in front of family, friends, and strangers at talent shows and at home. He has been writing […]

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Ever since he was a boy, $hin has been surrounded by music. His father, Lawrence Sr., was a co-owner and producer at a local studio which YL aka $hin frequented as a child. He also grew up performing in front of family, friends, and strangers at talent shows and at home. He has been writing as long as he can remember and in the summer of 2008 a close friend gave him a mic and program to produce his own music. Since then his music has been one of his main priorities.

Some of his greatest accomplishments happened while he was in Salt Lake City, UT where he was invited by an artist friend by the name of A.G.E in 2015. While in SLC, YL stayed with A.G.E. for a month and engineered, produced, and performed with him. He also made music with local SLC artist Brixx. He was also introduced to Richard Agadjanian, the producer for his songs “Icon,” “The Highest” featuring Brixx, and YLTheBeast.

YL’s recent projects include his new song “Annie Marie” which is about his aunt who passed from cancer in 2013 and the struggles he faced when coping with the loss of her. He has also been working on his 2nd album TN2 (trendy nigga 2) and is constantly promoting it till it drops. One of the biggest things he has been working on has been contacting local artists to plan bigger and better shows for local Washington and Oregon artists.

$hin is currently on radio rotation with the track “Happy Times”.

Connect with $hin on: WEBSITESOUNDCLOUDFACEBOOKINSTAGRAMSPOTIFYAPPLE MUSIC

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Mahogany Soul – ‘Black Girl Magick’ takes a prideful verbal stance! http://jamsphere.com/newreleases/mahogany-soul-black-girl-magick-takes-a-prideful-verbal-stance http://jamsphere.com/newreleases/mahogany-soul-black-girl-magick-takes-a-prideful-verbal-stance#respond Sun, 12 Jan 2020 13:35:29 +0000 http://jamsphere.com/?p=37736 LA based Hip-hop-Soul artist, Mahogany Soul’s new single ‘Black Girl Magick’ is more than just a hashtag. With an emphasis on truth, self-love, and self-acceptance it’s more like a mantra. In a world that has been historically unjust and inaccurate in its perception of black, African, and melanated people, ‘Black Girl Magick’ takes a prideful […]

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LA based Hip-hop-Soul artist, Mahogany Soul’s new single ‘Black Girl Magick’ is more than just a hashtag. With an emphasis on truth, self-love, and self-acceptance it’s more like a mantra. In a world that has been historically unjust and inaccurate in its perception of black, African, and melanated people, ‘Black Girl Magick’ takes a prideful verbal stance on truth and the love and appreciation of self. While at the same time getting back to the roots of Hip-hop, telling our story, and our truth, accurately.

Who Is Mahogany Soul? Mahogany Soul is a breath of fresh air. Born and raised in Los Angeles, the City of Angels, a place heavily influenced by activism and the arts, love for the culture and the people is in her DNA. Influenced by the golden era of Hip-Hop, Soul and Jazz, with comparisons to idols, Neo-Soul Queen Erykah Badu and Hip-hop Songstress Lauryn Hill, her Afrocentric Urban style and elevated lyrical content is relevant to the times and something the people need.

Dedicated to giving the vibrations of love, light and life through the universal language of music, her strong presence and ability to easily connect with the people, allows her art to be a source of inspiration. “I want people to see themselves when they see me…and hear their stories in my lyrics,” says Mahogany Soul.

Mahogany Soul is on radio rotation with her single “Black Girl Magick”.

OFFICIAL LINKS: INSTAGRAMFACEBOOKWEBSITESOUNDCLOUDSPOTIFYAPPLE MUSIC

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Princeshizzy from Nigeria drops his amazing Afrobeats single “No Yawa” http://jamsphere.com/newreleases/princeshizzy-from-nigeria-drops-his-amazing-afrobeats-single-no-yawa http://jamsphere.com/newreleases/princeshizzy-from-nigeria-drops-his-amazing-afrobeats-single-no-yawa#respond Sat, 11 Jan 2020 23:23:34 +0000 http://jamsphere.com/?p=37732 The artist popularly known as Princeshizzy from Nigeria drops his amazing and mind blowing epic single comeback, titled “No Yawa”. One of the most versatile acts around, the Afrobeat artist recalls the likes of Davido, Burna Boy and Wizkid. Soulful, sensual and moving, the track is as smooth as honey. The sound of Afrobeats is […]

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The artist popularly known as Princeshizzy from Nigeria drops his amazing and mind blowing epic single comeback, titled “No Yawa”. One of the most versatile acts around, the Afrobeat artist recalls the likes of Davido, Burna Boy and Wizkid. Soulful, sensual and moving, the track is as smooth as honey.

The sound of Afrobeats is joyously ubiquitous, and Prince Shizzy, is one of its key up and coming players. The song drifts into sunshine-infused ardor, and is enhanced by the Nigerian artist’s undeniable charisma and intricate understanding of warm, uplifting pop instrumentation.

On “No Yawa”, Princeshizzy finds balance and cohesion; production feels like a uniform without sounding monotonous. It also feels like a lot of time and effort went into this single. More importantly, the track confirms what some people already know, Princeshizzy is a ‘music-minded’ artist.

He understands his sound and also has an acute perception for executing his intended vision. Topically, he explores issues that ordinarily affect most millennials. The songwriting is good, and Prince Shizzy flows sweetly and surefootedly across the musical arrangement.

“No Yawa” is the kind of Afrobeats song that the USA and the UK can like. It’s is a lesson in good songwriting, flows, cadences and production.

Connect with Princeshizzy: STREAMSYOUTUBESOUNDCLOUDINSTAGRAMTWITTER

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